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Why “doing research” prevents you from success

Matt Giaro
2 min readDec 13, 2021

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How many times did you stumble across a business idea that you found “interesting.”

But just after that, you pulled the handbrake and told:
“But let me do some research”.

Fact is: research is good.

But most of the time, research finishes paralyzing us from taking action.

“We tend to think that lack of knowledge is the reason we didn’t succeed,
When, indeed, it’s the overload of information which may hold us back.”
– Matt Giaro

Read it again.

It all comes down to this rule of nature:
Productive things can have unproductive results.

If you overwater your plant, it can die.
But water is crucial for the plant to grow.
Same goes for sunlight.
Same goes for your body:
If you eat too much vitamin A (which is, beneficial), you’re going to develop liver failure.

Did you ever hear about the law of diminishing returns?
It’s the fact that after some optimal level of capacity is reached,
adding an additional factor of production will result in smaller increases in output.

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Matt Giaro
Matt Giaro

Written by Matt Giaro

6 Figure Creator. Helping experts turn their ideas into income with online content (in just 2h/day.) Start now 👉 https://mattgiaro.com/medium

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