SearchGPT: Did OpenAI Just Kill Google SEO?
Adapt your strategy now
A few days ago, ChatGPT announced SearchGPT, a search engine right within ChatGPT.
If you’re a blogger or content creator, and rely on Google to drive traffic to your site and grow your email list, this is an update you want to pay close attention to.
How it works
While it’s still a prototype, the OpenAI website already gives us a pretty solid overview of what it looks like.
You simply input your query, and SearchGPT provides you with answers, citing various sources.
But SearchGPT doesn’t just give you answers. It also provides clickable links to the sources:
So, if someone is genuinely interested and wants to dive deeper into the topic, they can click through to your site. This means more free traffic for you.
It’s similar to what we’ve already seen with platforms like Perplexity.
When you type in your query, gives you a digest of different sources with clickable links:
